Redhead Marketing

Tomorrow is Administrative Professionals Day

April 21st, 2009

April 22nd is also Administrative Professional (AKA Secretary’s) Day – Last year on Administrative Professionals Day a new customer called to order flowers for his two assistants and to thank me for welcoming him to the Chamber of Commerce. He is an attorney. When he was through placing his order, we were chatting a bit and he mentioned he was involved in a lot of organizations and did we work with events. I said yes and also mentioned that we have several attorneys we worked with and oftentimes they will call to order flowers to thank clients who refer their services to new clients. He said, what a great idea “I have this one condominium company who has referred several new clients and I have not yet properly thanked them.” He immediately gave me an order and said he would be calling back with others later this week.

Had I not mentioned some of the areas we serve, we would not have received another order, nor a new steady customer. So, be sure and let your clients and customers know what products and services you offer. Talk to customers and clients to find out what their other needs are that you might be able to serve.

To learn the History of Administrative Professionals Day visit the Tulips Talk Blog

Check out the Top Ways to Say Thank You to Your Assistant at Eden Florist

Entry Filed under: Heidi's Daily Tips,Word of Mouth,Your Marketing Calendar