Search Results for ‘grandparents day’
Have in common?
They all mark special ”celebrations” on the calendar. For instance September 13th is National Grandparent’s Day – acknowledge your favorite grandparents with flowers or volunteer for or create an adopt-a-grandparent association. Honor those who honor children (of all ages) in a special way. Have a grandparent’s day sale or special offering. Visit a nursing home or assisted living facility and read to or just talk to some of the residents.
September 13th is also Bald is Beautiful Day – if you are a barber you could host a “bald is beautiful contest” and have prizes for the roundest head, the shiniest head, the most interesting head … – In May 2001 Harrisburg Senators partnered with the American Cancer Society (ACS) for a special fundraiser at Commerce Bank Park. The Senators raised money for the ACS Hope Lodge in Hershey, a place where cancer patients and their families can stay free of charge while patients are receiving treatment at Hershey Medical Center. Bald is Beautiful Day consisted of players and employees offering to shave their heads if their fundraising goal is met.
September 13th is also Fortune Cookie Day – Give everyone a fortune cookie today – you can buy them at a Chinese restaurant or you can special order them online and include your own messages – go to http://www.fancyfortunecookies.com/ or www.goodfortunes.com to create yours or make your own with this recipe at http://www.redheadmarketingblog.com/fortune-cookie-recipe-for-business-success/.
September 13th is also International Chocolate Day – another great day to do a chocolate promotion – carry around gold chocolate coins wherever you go and hand them out with your business card (I use those glue dots to attach the chocolate to my business card and use this as another way to spread the word about my company in a delectable way. A chocolatiere in Florida makes chocolate coins and gives them to prospects wherever he goes, a great way to allow others to offer a sample and promote his business.
For more Weird Holiday Marketing Ideas check out Quirky Marketing ~ 365 Ways to Promote Your Business Using Zany & Non-traditional Holidays!
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September 13th, 2009
September Marketing Days and WEEKS
September 7th is National Grandparent’s Day – acknowledge your favorite grandparents with flowers or volunteer for or create an adopt-a-grandparent association. Honor those who honor children (of all ages) in a special way. Have a grandparent’s day sale or special offering.
September 7th is also Google Commemoration Day (I wonder who came up with this one?) – If you’ve never tried “Google alerts’ now is a great time to do so – Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your choice of query or topic. Go to http://www.google.com/alerts and start getting your own alerts- It is a great way to know what others in your industry are doing, what your customers are looking for and getting the latest on things that interest you.
September 8th is National Boss/Employee Exchange Day. The Monday after Labor Day , bosses and employees switch jobs so they can understand each other better.
September 9-15 is Habitat for Humanity International Building of Faith Week – Raise the Roof for HFH just as thousands of people all over the country do during this week. You help a family in need and you get to feel good about doing good.
September 21-27 is Build a Better Image Week – Take a look at all your marketing materials and give them a “face lift” roll them out during Build a Better Image Week.
For more ways to market your small business using the calendar, Grab your FREE copy of the 2008 Edition of YOUR MARKETING CALENDAR, TODAY!
September 7th, 2008
Create a Media Frenzy: 5 Tips to Get Started…
Create a PR file. When you get an idea for a good Media campaign write it down or cut it out and put it in this file. Make a habit of reviewing this file once a month at a specific time (such as the 1st or 2nd). Use this file to create press releases, contests, events and more.
Host a contest – Host an essay contest around a major holiday such as Secretaries Day, Bosses Day or Grandparents Day. Send the winner’s picture to the media along with the winning entry. Jones the Florist in Cincinnati Ohio did that and the local paper ran a picture of the winner with one of Jones the Florists arrangements.
Get “edgy” – Create an event – like Get out of the Doghouse Day – host a contest, create a line of arrangements, send out media releases, interview customers. Eden Florist has done this for 5 years running and we are in the local paper every year, we have been on local and national radio programs and the New Jersey Intelligencer ran a full page article about the day. See www.doghouserepairs.com for more information.
Reward local heros – Find people in your community doing good deeds and send them flowers or a plant. Word travels fast and not only could you be making someone’s day, you could get some great free press from this one simple act.
Write About what You know. IF you are a florist, write about flowers for your local paper. Check out the garden section, find the editorial calendar and submit your ideas and tips to the editor. If it’s good, you will get published.
August 6th, 2008