http://www.redheadmarketingblog.com Internet, Business, E-mail, Social Networking, and Media Marketing Strategies Tue, 24 Nov 2009 04:40:52 +0000 http://backend.userland.com/rss092 en Surfing the WEB for tips to make your company stand out on Black Friday Think of Black Friday as an opportunity to bring in new customers by offering a few good Black Friday and Cyber Monday deals. Not only will this kick off your holiday season on a positive note (and ... http://www.redheadmarketingblog.com/black-friday-and-your-small-business/ "The traditional business definition of marketing is identifying and fulfilling customer needs. There's no mention of your business. Marketing is all about the customer." Heidi Richards Mooney Do you remember the "WIIFM" formula when designing your promotional tools? You know, the "what's in it for me?" The "me" in this case ... http://www.redheadmarketingblog.com/putting-more-you-and-less-i-in-your-marketing-message/ Quirks Marketing Research Review recently wrote an article about how to increase survey respondents satisfaction. Surveys can help to give the smart marketer a heads up on what your client and prospect really want and need. Surveys can be used to gather all sorts of market data such as customer ... http://www.redheadmarketingblog.com/quirks-tips-to-increase-survey-respondents/ National Skin Care Awareness Month – Time for a virtual holiday makeover.  In 2008, Sephora, the beauty and skin care company launched a holiday makeover initiative at MistletoeMakeover.com where women (or daring men) could get a virtual holiday makeover using advanced photo-realistic technology to try out the season’s hottest holiday ... http://www.redheadmarketingblog.com/september-and-skin-care-go-face-to-face/ Have in common? They all mark special "celebrations" on the calendar. For instance September 13th is National Grandparent’s Day – acknowledge your favorite grandparents with flowers or volunteer for or create an adopt-a-grandparent association.  Honor those who honor children (of all ages) in a special way.  Have a grandparent’s day sale or ... http://www.redheadmarketingblog.com/what-do-grandparents-fortune-cookies-and-chocolate/ The whole point of advertising is to get noticed. With all the noise these days both online and off, it is difficult at best to get seen... That's why I recommend publicity over advertising. Do things like createingan event or a stunt that will get you noticed in your niche. Get ... http://www.redheadmarketingblog.com/why-where-and-how-to-advertise-your-business-online/ August 19th is Lifesavers Day ~ Life Saver mints were formulated in 1912 by Clarence Crane, a producer of chocolates in Cleveland, Ohio. He had the candy manufactured by a pill maker who discovered that his machiner only worked if it punched a hole in the center of each candy ... http://www.redheadmarketingblog.com/promoting-lifesaver-day/ August 10th  is Lego Day ~ Legos were invented by Godfred Kirk Christiansen (1954) in response to a need for toys that would challenge children to think.  Legos comes from the word "Leg godt" which means “play well.”   Over the next 52+ years dozens of organizations have come up with ideas and ... http://www.redheadmarketingblog.com/august-10th-is-lego-day-time-for-serious-play/ Tired of spending all your money on advertising and marketing that just doesn't work?  Here are 10 cheap ideas to grow your business without breaking the bank! 1) Market to Former Customers and Clients. It costs less than marketing to new customers. Make them an offer they can't refuse, such AS ... http://www.redheadmarketingblog.com/10-tips-to-grow-your-business-without-spending-a-fortune/ Set your sales on fire without extravagant spending by following these red-hot marketing tips "In all things, success depends upon previous preparation. And without such preparation, there is sure to be failure." – Confucius Confucius could have had a flourishing  business by following his own advice. Not only can preparation lead to ... http://www.redheadmarketingblog.com/making-your-sales-sizzle/